E-commerce is rapidly growing in popularity, with 80 percent of Americans regularly purchasing something online. These trends look set to continue, with revenue from e-commerce websites growing over 20 percent year on year. It’s a lucrative space, and there’s money to be made. If you want to get into the world of e-commerce and selling online, you have a few choices.
- If you’re a traditional, “brick and mortar” store, you can start up an e-commerce website
- You could build your own e-commerce store from scratch
- You can take advantage of marketplaces on existing e-commerce websites such as Amazon and Etsy
Of course, the dominant player in the e-commerce space is Amazon — it’s among the world’s largest e-commerce websites, and it provides some massive opportunities for sellers. As an Amazon business, you can offer your products for sale through Amazon to gain access to their enormous reach, technology and marketplace.