Finding a way into the media spotlight
Startups can utilize the media to gain free publicity. The trick is knowing how to market the company as a newsworthy topic.
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The Incfile Blog
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Reaching new customers with a branded application
Small businesses interested in expanding their interactions with customers should consider developing an application for their business, according to many industry experts.
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How to prepare for supplier complications
When entrepreneurs get ready to start a company, it is important that they prepare for any future hangups, including the possibility of the company's supplier going out of business.
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Entrepreneurs should hire professionals in the areas they lack expertise
Jackie Davies, the founder and owner of Eat Out In, recently sat down with Women Entrepreneur to talk about how she began her business and to give advice for entrepreneurs interested in forming a...
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Why Your Business Must Use Social Media to Reach Prospects
There are 30% of the world's inhabitants that are online, and this will double in the next 5 years. 80% of Americans use at least 1 social network, representing 245 million people.
53% of people...
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Mastering the art of communication
Business owners can boost employee morale by making an effort to communicate their requests politely and maintaining a positive attitude.
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Productivity-based incentives can get small business moving
Entrepreneurs looking to get more out of their employee's may want to consider productivity-based incentives, writes Ken Sweet, executive director at GPS, a management consulting firm.
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Personalities a management team needs
As an entrepreneur gets ready to file an LLC, it is important to ensure that the company has a strong management team. There are key qualities that a management team should have, and small business...
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Breaks from work can increase productivity
After filing an LLC and doing the legwork to get a new company on its feet, a business owner might need a break to get refreshed and re-energized. Beth Goldstein, president of the Marketing Edge...
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Why Multitasking Decreases Productivity
Multitasking is a common part of the workplace however, research shows it makes us less effective, increases mistakes and stress, and costs the global economy an estimated $450 billion annually.
