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How to Market Your Small Business: Easy & Effective Ideas for $5K-$10K

Marketing doesn’t have to be a source of overwhelm, and it doesn’t have to be a huge investment either. Investing in a fancy branding strategy or hiring a big-deal marketing firm might work for some...


How to Score Brand Partnerships as an Influencer

There has never been a better time to be an influencer, but you won’t be the only one wondering how to get brand deals and sponsored partnerships. Influencer marketing has become the biggest social...

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Marketing Tactics Businesses Should Adopt in 2022

With the rise of fast-paced social media, marketing trends are an ever-moving target.


How Can Small Businesses DIY Their Holiday Marketing?

The holiday season is quickly approaching and customers are excited to shop for gifts and celebrate the season in style.


Email Marketing for Small Ecommerce Businesses on a Budget

When you own a small ecommerce company, it can be challenging to determine which marketing strategies are worth your time and money.


How to Pitch to Investors & Grow Your Business

With thousands of new businesses looking for capital every day, you might wonder how you can stand out from the rest. One of the first steps for growing a business is putting together an effective...


How to Maintain Your Business Reputation and Avoid Negative Reviews

What's one of the first things you do when researching a company you want to purchase from? You check their online reviews and profiles. What are other people saying about them? Are they reputable?...


How to Make the Most of Small Business Saturday

With fall in the air and holiday shopping on the horizon, many consumers — and businesses — begin planning for Black Friday and Cyber Monday.


How to Negotiate Collaborations as an Influencer

To followers, the life of an influencer is all glamour. But any successful influencer will tell you that behind the scenes, most of their time is spent strategizing and negotiating collaborations....


Small Business Budgeted Guide to Instagram Marketing in 2022

Instagram has only been around since 2010, but in that relatively short amount of time, it's gone from being a novel photo-sharing app to a marketing powerhouse used by businesses of all sizes.