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What the Metaverse Means for Small Businesses

"Metaverse" may seem like the latest buzzword and online trend. Ever since Facebook changed its name to Meta and announced a massive investment in metaverse technology last year, everyone suddenly...

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How to Score Brand Partnerships as an Influencer

There has never been a better time to be an influencer, but you won’t be the only one wondering how to get brand deals and sponsored partnerships. Influencer marketing has become the biggest social...

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Free and Paid Tools for Micro Businesses You Should Be Using Today

With an entire universe of business tools out there — many of them for free — there’s no need for micro business owners to do it all themselves. Turn to the sources we’ve researched and vetted for...

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Marketing Tactics Businesses Should Adopt in 2022

With the rise of fast-paced social media, marketing trends are an ever-moving target.

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Budget-Friendly Holiday Marketing Tips for Small Businesses to Close More Sales

'Tis the season of crisp winter chill, peppermint lattes, festive cheer and holiday sales. For businesses, the significance of this season is hard to ignore.

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Your Guide to Influencer Contracts and How to Use Them

There is no hiding the fact that social media influencers and content creators are here to stay. This exciting form of marketing has grown exponentially in recent years from being a billion-dollar...

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Top 10 Stunning Small Business Website Examples to Inspire Your Own

Websites are a more crucial component of running a small business than ever before. Whether or not your website is polished and user-friendly can mean the difference between gaining a customer and...

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How to Maintain Your Business Reputation and Avoid Negative Reviews

What's one of the first things you do when researching a company you want to purchase from? You check their online reviews and profiles. What are other people saying about them? Are they reputable?...

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Virtual Assistant Services for Your Small Business. Everything You Need to Know About Hiring One.

Are you looking at your never-ending to-do list and wondering, “Will it ever end?”

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How to Make the Most of Small Business Saturday

With fall in the air and holiday shopping on the horizon, many consumers — and businesses — begin planning for Black Friday and Cyber Monday.